Hero MotoCorp, India’s leading two-wheeler manufacturer, is gearing up for a massive expansion in the electric vehicle (EV) segment. Building on the foundation laid by its Vida sub-brand, Hero is set to revolutionize the EV landscape with a diverse lineup, including budget scooters, dirt bikes, and performance motorcycles. Let’s look into the company’s ambitious roadmap, from the Splendor Electric to its high-performance collaborations.
Table of Contents
Hero Splendor Electric
The Splendor EV is undoubtedly Hero’s most anticipated project, poised to electrify the mass-market commuter segment.
Key Highlights:
- Legacy Meets Innovation: Building on the immense popularity of the petrol-powered Splendor, the EV version promises reliability, affordability, and eco-friendliness.
- Development: Nearly two years in the making at Hero’s Jaipur technology center.
- Launch Timeline: Expected by 2027.
- Production Target: Aiming for 2,00,000 units annually, the Splendor EV will cater primarily to daily commuters.
This move cements Hero’s commitment to offering accessible electric mobility for the Indian market.
Vida Electric Dirt Bike
Hero is venturing into uncharted territory with the launch of its Vida electric dirt bike, aimed at thrill-seekers and off-road enthusiasts.
Key Details:
- Launch Date: Expected by 2026.
- Market Focus: Primarily targeted at international markets.
- Production Goals: Limited to 10,000 units per year, maintaining exclusivity for this niche model.
This bold move demonstrates Hero’s vision to expand its EV footprint globally while diversifying its product lineup.
Performance
For riders seeking adrenaline and performance, Hero is developing a lineup of electric motorcycles equivalent to 150cc-250cc ICE models.
Features to Expect:
- Target Audience: Riders looking for high-performance electric bikes.
- Advanced Tech: Likely to include cutting-edge battery and motor technologies for enhanced speed and range.
- Timeline: Expected to roll out alongside other models in the next 2-3 years.
This performance-oriented segment is part of Hero’s ADZA project, underlining its commitment to cater to diverse rider preferences.
Hero-Zero Motorcycles Collaboration
Hero’s collaboration with California-based Zero Motorcycles is a strategic move to bring advanced electric motorcycle technology to India.
Expected Outcomes:
- Performance Enhancement: Leveraging Zero’s expertise in EV powertrains for performance motorcycles.
- Product Development: High-end electric bikes tailored for both Indian and international markets.
This partnership positions Hero as a strong player in the premium electric two-wheeler segment.
Production and Sales Targets
Hero MotoCorp has ambitious plans to dominate the electric two-wheeler market:
- Annual Production: Over 5,00,000 electric two-wheelers by 2027-28.
- Sales Breakdown:
- 250,000 electric bikes, including the Splendor EV and performance models.
- Remaining sales from Vida electric scooters.
With this diversified lineup, Hero aims to cater to a wide range of customers, from budget-conscious commuters to premium bike enthusiasts.
Future of Hero Electric Two-Wheelers
Hero’s upcoming electric two-wheelers reflect the company’s forward-thinking approach and commitment to sustainability. The lineup ensures that Hero remains competitive in the growing EV market while appealing to a broad spectrum of riders.
FAQs
When will the Hero Splendor Electric launch?
The Splendor Electric is expected to launch by 2027.
What is Hero’s production target for electric two-wheelers?
Hero aims to produce over 5,00,000 electric two-wheelers annually by 2027-28.
What is the Vida dirt bike’s market focus?
The Vida electric dirt bike targets primarily international markets.
What is the ADZA project?
It is Hero’s initiative to develop performance electric bikes equivalent to 150cc-250cc ICE models.
Who is Hero collaborating with for premium electric bikes?
Hero is partnering with California-based Zero Motorcycles for advanced EV technology.
